Hotel Market Segmentation: Lots of data means actionable insights

When we ask a hotel manager from an independent hotel who their clients are, they easily refer their top nationalities, age range, general preferences and they »

End of rate parity in hotel online distribution will change the rules of the game.

After the French parliament decided to fine online travel agents (OTA’s) that included rate parity clauses in their contracts (read more here), this is what »